Sustainable brand strategy is not just about reducing your environmental impact or supporting social causes. It’s also about communicating your values, goals, and achievements to your customers in a way that builds trust, loyalty, and […]
Read moreTop examples of communicating A brand’s sustainability
In the music industry we see Coldplay communicating clearly what his commitment to climate action is on their sustainability page. The best sustainability pages feel authentic and transparent in so far as they explain what […]
Read moreReduce the energy and water required to make paper
Making paper is both energy and water intensive. In 2021, the industry’s global carbon footprint was estimated to be 190 million tonnes – a figure that is expected to rise until 2030, when paper production […]
Read moreReusable silicone food bags
I feel guilty every time I use a zip loc bag. I re-use them by washing and drying, but my kids don’t like to take reused bags in their lunches. So, I have started using […]
Read moreHow to Engage your brand’s audience on the topic of climate change
Climate change and sustainability are two of the most pressing issues facing our world today, and it’s important for companies to take a proactive role in educating and engaging their audience on these topics. As […]
Read moreSDG Goals & Carbon
The United Nations’ Sustainable Development Goals (SDGs) are a set of 17 global goals aimed at ending poverty, protecting the planet, and ensuring prosperity for all. Carbon projects, which are initiatives that reduce or remove […]
Read moreThe coolest ways we’re integrating carbon offsetting with AtomicHub
Seeing people use the new Meta Carbon API creatively has been delightful. When we designed it, I had hoped that selling carbon in increments of 2.5 cents would result in some intriguing implementations of game […]
Read moreMeta Carbon receives investment from Animoca Brands
June 1st – Meta Carbon www.meta-carbon.com, a technology company that helps brands engage their audience on the topic of climate change, announced today that it has closed a round of financing from Animoca Brands. Meta […]
Read moreCarbon Creatures Integrates Chainlink VRF To Fairly Distribute Rewards to Carbon Negative NFT Holder
Carbon Creatures Integrates Chainlink VRF To Fairly Distribute Rewards to Carbon Negative NFT Holders Connecticut, CT, March 15, 2022 Meta Carbon, the US-based blockchain company helping brands engage their audience on the topic of climate […]
Read moreAlphabet Soup of Web3 – forces for good?
What will 2022 bring? It’s the time of year for predictions (spoiler alert, there are no predictions in the text that follows). After spending nearly 20 years working in the social sector, supporting philanthropists and […]
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